Objective
Drive more usage in Claude mobile app by improving critical user workflows.
User Personas (Segmented by behaviour they exhibit) :
- Casual users interested in conversations & getting responses :
- Optimising for productivity and efficiency and quickly getting responses!
- Want to converse and get reliable answers, mostly want accurate answers embedded in latest data (web search is important tool, connecting with system of records (Google workspace, Email, Calendar, etc)
- Just want to use bets & latest model and does not want cognitive load of chosing a model or structuring things by creating projects and ensuring relevant chats go into relevant projects! Mostly unstructured conversations with quick responses to get job done!
- Want to quickly start conversations with 1 click and get right to the answers wanted! Shortcuts for getting into conversations will be really helpful!
- Does not bother with long prompts but the expectations are high from the response
- Voice is a great way to quickly converse or communicate context or construct prompts
- Wants conversations and context to be seamless. For instance, if quota exhausted, wants to switch to the next best model!
- Specifically using for Coding & Prototyping (PMs, designers, Analysists, etc) :
- Specially coming for make brainstorm & make prototypes (artefacts). Want artefacts to be first class citizen of Claude Chat
- Making modifications to artefacts would be amazing!
- Generate and share artefacts efficiently! Enabled to gather feedback & comments would be amazing!
- Easy ways to review artefacts with comments received and make modifications to artefacts simple
- Power users who specifically use Claude for all knowledge work and more aware of prompt engg, tools, and tricks for best response :
- Ensures to start projects and group conversations into relevant projects for shared context.
- Have multiple projects created and ensures to continue conversations there hoping claude has context of the project
- Carefully selects model, prompt, tools, whether “extended thinking” is required or not, deep research reports, etc for the best response.
- Writes long prompts with all the prompt engineering techniques known! and the context given
Suggested Claude mobile app improvements for Casual Users for quick conversations & accurate responses
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This user persona isn’t too “AI savvy” with prompts, tools, but instead looking for quick conversations and responses. The goal should be to reduce friction and enable as much seamless conversations as possible!
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- Faster ways to kickstart conversations with Claude mobile app :
- Home screen quick action with 3D touch : “start a new chat”, “voice mode”
- Spotlight search shortcuts to quickly start conversations
- Interactive widgets (Home & Lock screen, Control Centre shortcuts)
Current
Improvement
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Including “Start New Chat”, “Voice Mode”, “Continue in Recent project” options to quikly start conversations
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